Colville Casinos to offer an app for that
A screenshot of Bally's brochure on its offerings
In what they say is the first such offering in the state of Washington, the Colville Casinos will soon offer gaming apps and a website that makes a range of free gaming readily available to casino customers even after they’ve left the building.
Bally Technologies on Tuesday announced its deal with Colville Tribal Federal Corporation to provide its iGaming and mobile solution to the Colville’s three casinos.
The Coulee Dam, Manson and Okanogan Bingo casinos will be able to offer online play-for-free poker, slots and table games on customers’ iPhone and Android-based smart phones and tables along with a mobile website.
“We are excited to announce the first iGaming platform partnership in Washington and the future launch of custom mobile applications for our properties,” Colville Tribal Federal Corporation Chief Executive Officer Joe Pakootas said in press release. “Even more so, we are pleased to announce this agreement in anticipation of the outstanding benefits and entertainment this technology will offer our patrons.
“We are confident an online and mobile play-for-free offering and custom mobile applications will enhance our patrons’ experience off-property,” Pakootas added, “as well as drive them to our casinos by providing substantial rewards and benefits for them to take advantage of on-property.”
“Our iGaming platform provides a number of advantages to Colville,” Bally Technologies Vice President of Business Development John Connelly said. “They will have the ability to integrate the technology with their core casino-management systems and conduct marketing, bonusing, data tracking and collection seamlessly, enabling them to market to their players in a way that has never been possible before. When combined with custom casino-concierge mobile applications, Colville will be able to deliver a robust interactive experience. Colville is taking an important step in enhancing what they offer their patrons, gaining a competitive advantage, and ultimately helping bring the casino to their players, and their players to the casino.”